Overview
As a digital designer at BestBuy Canada, I created impactful online experiences for the portable audio and wireless team, driving traffic and conversions through strategic onsite and offsite advertising, and efficient digital asset management.
Onsite Advertisements
I leveraged Figma and Adobe Suite to create impactful onsite advertising for BestBuy.ca, delivering personalized vendor offers and product highlights that improved the customer shopping experience.
Offsite Advertisements
I designed and executed high-impact offsite advertising, leveraging display, social, and search channels to create compelling narratives that resonated with target demographics and successfully increased BestBuy.ca traffic.
Digital Assets
I developed strategically designed feature banners and offer blocks, reinforcing brand identity and driving increased customer engagement, conversions, and satisfaction. These designs were prominently featured across BestBuy.ca, including the homepage.
